Blog
The increasing prevalence of reputational harm and declining trust highlights a critical issue in the public relations field today.
There is a growing mischaracterization of emergencies, crises, incidents, and issues.
The media puts many of them into the ‘crisis’ basket, which is very misleading for the public and is having an adverse effect on stakeholder and public perception and, in turn, reputations.
Reputations are developed over time, perception are instantaneous, thus highlighting how reputations can be destroyed in minutes, especially in today’s fast moving digital world.
The critical need is for business leaders, their public relations practitioners, and their risk managers, along with the Crisis Management Teams (CMT), to have a clear understanding of how they are classifying and handling the ‘crisis landscape’.
Misunderstandings in categorization has contributed to the significant growth in the lack of trust in the corporate and political sectors (including leadership
The increasing prevalence of reputational harm and declining trust highlights a critical issue in the public relations field today.
There is a growing mischaracterization of emergencies, crises, incidents, and issues.
The media puts many of them into the ‘crisis’ basket, which is very misleading for the public and is having an adverse effect on stakeholder and public perception and, in turn, reputations.
Reputations are developed over time, perception are instantaneous, thus highlighting how reputations can be destroyed in minutes, especially in today’s fast moving digital world.
The critical need is for business leaders, their public relations practitioners, and their risk managers, along with the Crisis Management Teams (CMT), to have a clear understanding of how they are classifying and handling the ‘crisis landscape’.
Misunderstandings in categorization has contributed to the significant growth in the lack of trust in the corporate and political sectors (including leadership
No company, government, organisation, region or leader is immune from a crisis today. This may have always been the situation, but the 24/7 communication world ensures you cannot get away with the old approach of 'let's bury it'.
Now is not the time to be pulling out your crisis plan; that passed yesterday! It should be in full swing.
Early, balanced and reliable communication should be the ‘best medicine’ to help you with the challenge… and it is likely to be that way for some time to come.
“What part of the message don’t you understand?” This is an unnerving reflection on the community’s toilet paper outrage (1) to the Coronavirus - COVID-19.
With the World Health Organisation (WHO) now calling for workplaces to play their part in helping to curtail the virus, it is time for messages to strike a nuanced balance that ensures a sense of urgency, assuages fear and avoids apathy.
In any one week in Australia’s summer - fires, floods, droughts, cyclones and politics – corporations and governments could be given the opportunity to deliver a coherent message on leadership.
The current series of crises sweeping Australia – floods, droughts, fires, financial, energy - has given rise to several myths about the roles of Trust and PR in addressing the issues.
There is not a year goes by without a crisis. It is the way of the world! What should not be is your preparedness for one.
It was very salient to see the need for ‘communication’ skills in the Ethics Centre’s review of Australian cricket.
If an apology is the highest form of acceptance of responsibility for misdeeds in crisis management, then why do many primary stakeholders (the primary publics) reject it?
Many people can operate with direction in a crisis, but a lot struggle with the actual decision making. They get overwhelmed by all the scenarios that can unfold and how to response to them.
Fake news is not new! But it is now creating a whole new sector in issues and reputation management.
Since the US Presidential election it has become and industry in itself. However, it was around long before that with the continuous climate change debate, the use of coal for power generations, coal seam gas exploration, mystic and botanical healing powers, the list goes on and on.